The Vice Ganda-led noontime show outperformed the Kapuso program for the fourth day in a row on Thursday, January 14, 2016. It was despite the fact that Thursdays have always been a special day in "Eat Bulaga's" #KalyeSerye segment ever since the AlDub love team of Alden Richards and Maine "Yaya Dub" Mendoza was formed.
The tandem celebrates their weeksary every Thursday.
Based on Kantar Media's data on Jan. 14, "It's Showtime scored 17.2% national rating against 15.7% of "Eat Bulaga!" It's a 1.5% difference, and it was higher than the 1.2% margin the previous day.
Here are the Top 20 TV Programs and Comparative Ratings on Thursday, Jan. 14, 2016, according to Kantar Media Total Philippines (Urban and Rural) Household TV Ratings:
O Shopping (0.4%) vs. Born To Be Wild (Replay) (0.7%)
Umagang Kay Ganda (3.5%) vs. Unang Hirit (4.1%)
Kris Tv (4.3%) vs. Doraemon (7.1%) / Pokemon Black And White (8.3%) / Ring Ni Kakero 1 (9.1%)
Mr Bean (4.9%) vs. Toriko (8.8%)
Kapamilya Blockbusters ‘Way Back Home’ (11.6%) vs. Dragon Ball Z (9.4%) / Someone Like You (6.2%) / Ice Adonis (6.4%) / Dangwa (6.7%)
Ningning (17.0%) vs. The Ryzza Mae Show (8.6%)
It’s Showtime (17.2%) vs. Eat… Bulaga! (15.7%)
Doble Kara (15.7%) vs. The Half Sisters (14.8%)
All of Me (13.6%) vs. Buena Familia (14.8%)
And I Love You So (11.1%) vs. Destiny Rose (12.2%)
Kapamilya Deal Or No Deal (10.5%) vs. Reporter’s Notebook (8.6%)
Pasion De Amor (19.5%) vs. The Producers (10.9%)
TV Patrol (29.7%) vs. 24 Oras (17.3%) vs. Aksyon (2.7%)
FPJ’s Ang Probinsyano (41.5%) vs. Little Nanay (16.6%) vs. Movie Max 5 (5.0%)
Pangako Sa’yo (32.7%) vs. Because Of You (17.7%) vs. Wattpad Presents (1.7%)
On The Wings of Love (19.8%) / You’re My Home (10.2%) vs. Kapuso Primetime Cinema ‘Ang Darling Kong Aswang’ (16.7%) / Wattpad Presents (1.3%) / Amachan (0.6%) / Aksyon Tonite (0.6%)
Tonight With Boy Abunda (5.0%) vs. Temptation (9.3%) vs. Reaksyon (0.4%)
Bandila (2.8%) vs. Saksi Liga Ng Katotohanan (4.7%) / Big History (3.1%) vs. Unang Tikim (0.2%) / Unang Tikim (0.2%)
Sports U Ikaw Ang Panalo! (1.6%) vs. The 700 Club Asia (1.3%) vs. Shop Japan (0.1%)
O Shopping (0.5%) vs. Shop Tv (0.4%)
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