During the Bench Universe in 2012, he removed his orange briefs to reveal a black, beaded thong. That's aside, of course, from his hands-in-the-air pose that has already been his signature.
Meanwhile, Jake has been working out with his pals in preparation for the event. No trainer. And according to his Instagram post, he calls his gym routine #thejakecuencaworkoutforbench.
"Bench: The Naked Truth Denim & Underwear Show" happens at the Mall of Asia (MOA) Arena on September 19, 2014.
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Photos: Instagram (juancarloscuenca)