Tuesday, June 2, 2015

ABS-CBN continues winning streak in nationwide ratings in May 2015

ABS-CBN sustained its leadership in nationwide TV viewing across urban and rural homes in May as it hit an average audience share of 43%, or seven percentage points higher compared to GMA’s 36%, according to data from Kantar Media.

May 2015 TV Ratings

Kantar Media uses a nationwide panel size of 2,609 urban and rural homes that represent 100% of the total Philippine TV viewing population, while the other ratings data supplier AGB Nielsen reportedly has only 1,980 homes based solely in urban areas that represent only 57% of the Philippine TV viewing population.

Monday, June 1, 2015